May
04

Deal Detective May/June 2012 – 3 Easy Steps For Rapid Search Engine Success

3 Easy Steps to Search Engine Success | Festivals To Love | Your Accounts Organised Free

Deal Detective LogoDeal Detective - Get it FREE or Cheaper… 

This month features:

      • 3 Easy Steps to Rapid, Online Search Engine Success – how to get found online
      • 2 Summer Festivals You Should Love – expand your mind, enrich your soul and get greener
      • Get Your Accounts Organised Free – An opportunity to dump those shoe boxes full of receipts and take control of your book keeping

May/June 2012 Edition…

Deal Detective digs out exclusive deals, free offers and events that you should love. It costs you nothing to check out the free stuff and special offers that we highlight in Deal Detective – our regular bulletin.

Three Easy Steps for Rapid Search Engine Success

Search engine success is the holy grail for everyone who wants to be found online and while it is not guaranteed there are some techniques that are essential to boost your ranking when people are searching online. Here are three steps you need to ensure are integrated into your website design and development:

Search Engine Success - Keyword Illustration1.

Chose your website address carefully: If you are starting out with a new website try to get a domain name (i.e. website url address) that includes keywords that people, searching for what you do, will enter into Google for their online search.

For example it is better to be called www.greenwichplumber.co.uk than www.JohnJonesLtd.co.uk because people wanting a plumber in Greenwich are likely to search for ‘Greenwich plumber’ or ‘plumber in Greenwich’ but they are not going to search for ‘John Jones Ltd’ unless they already know John Jones. If your website address includes the words ‘Greenwich Plumber’ Google search engine already knows you fit what is being searched for, that give you a big head start in the rankings. Test it for yourself – put in a generic search term and see how many of the results include that term, or some of the words in that term in their url.

2.

If you are already up and running and cannot or don’t want to change your website name read on as you still need to ensure you are using keywords in a way that will get you found. First do some keyword research and choose keywords that are less competitive: Google provides a free keyword research tool although it is not perfect  - you might want to spend a little and use a more proficient keyword research tool like Jaaxy, or ask an SEO specialist to assist you. If you are on a tight budget better to use Google’s Keyword tool than not do any research. Use it to assess how many people are searching for the terms/keywords that describe what you do. But beware of choosing keywords with high competition – ideally you are looking for keywords with at least 1.000 searches in your area (e.g. UK) but rated as ‘Low’ competition by the Google search tool. It is better to get a high ranking for a low competition keyword and get found by some people, than get a low ranking for a very popular keyword and get no ranking and therefore get found by no one.

3.

Once you have researched some good keywords use one or at most two keywords per page on your website. Use the keywords in your page name, page title, at the start of the first paragraph on your page and at least once in every 100 words in the text on your page. e.g.

  • website name is www.greenwichplumber.co.uk
  • top keyword for your page is ‘emergency plumbing service
  • page name heading could be ‘Emergency Plumbing Service – On Call 24 Hours, 7 Days a Week
  • and the webpage address could be www.greenwichplumber.co.uk/emergencyplumbingservice
  • the first paragraph could start – Are you looking for an emergency plumbing service ……?

Do these three things and you will be well on the way to Search Engine success.

Summer Festivals You Should Love

For a chilled out summer spoil yourself at the Mind Body and Spirit Festival running from 30th May to 4th June, then go green and find out how to support the planet at the London Green Fair on 9th and 10th June…

Take time out to learn more about how to balance your brain and brawn at the 2012 Mind Body Spirit Festival – 30th May to 4th June, Earls Court, London

Yellow Flowers - Festival IllustrationCheck out some of the free speakers at this eclectic and motivational festival, or even be tempted to open your purse strings and participate in inspirational workshops. The festival promises to “handpick a diverse mix of amazing teachers, speakers and artists, all leaders in their respective fields”. If your business is in health and well-being you will be lucky enough to be able to combine business and pleasure, if not relax and enjoy the vibe which is bound to be positive. Find out who will be there and what is happening on the Mind Body and Spirit website.

Go Green and find out how to support the planet at the London Green Fair on 9th and 10th June 2012 in Regents Park, London

The festival is in its 20th year and just keeps getting better. This year the festival promises two music stages, info on London permaculture, hundreds of boutique market stalls, a huge range of campaigning stalls, a unique bicycle powered music area, organic bars and global cuisine plus bags of things for the kids…  to mention just a few of the attractions. Find out more at on the London Green Fair website.

Get Your Accounts Organised Free

You may have noticed that I am passionate about helping small business owners manage their book keeping and accounts better.  I am often amazed at the time that goes into running several spreadsheets scattered across one or even several hard drives. There is a simple and free solution it is called Quick File and it is totally free.

It has been designed especially for small to medium sized businesses and it give you the tools to manage your book keeping, invoicing and accounts simply and quickly and you don’t have to have any special accountancy knowledge to do so. The people who created Quick File made it their mission to ‘ liberate you from the mundane tasks that stop you from running your business!’

The best way to see how it can save you time and help you get organised is to try it out for yourself, there is even a video on Quick File homepage to help you get started with least pain and maximum benefit.

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To take our Get Cheaper Accountancy Challenge simply contact team@businesstalent.co.uk and request a phone call to discuss your accountancy requirements.

Think you can offer a great deal to small and medium sized business owners and managers? – let us know by email: team@businesstalent.co.uk

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Feb
27

Deal Detective – March 2012

Make A Free Website | Win Funding For Your Business | Get Cheaper Accountancy Challenge

One Stop Business 24/7 low resolution logoDeal Detectives

Get it FREE or Cheaper
From One Stop Business 24/7

March 2012 Edition

Deal Detective aims to help you find what you need to run your business without you having to spend too much time and effort searching for the right suppliers. We do the legwork and it costs you nothing to check out the deals and services we highlight in Deal Detective our monthly bulletin.

Deal Detective LogoThis month features:

  • Make A Free Website – Courtesy of Google and Yola
  • Three Ways to Win Funding For Your Business – Great Business Competitions
  • Get Cheaper Accountancy Challenge – our client reduced their accoutancy costs from £12,000 to less than £3,600 per year – can you do the same?

Make A Free Website! Thanks to Google

Make a free website with Google and Yola’s help – “Create your website using Yola’s easy to use template-based system, and get your .co.uk web address for free for 2 years.” Some how this promotion has not been publicised enough, but Google and Yola have for some time been offering .co.uk websites free for a year. The web page name (your domain) is provided by Google, and the hosting is provided by Yola, who also provide site building tools and support. The make a free website offer provides you with a free website for a year, just click here to make a free website - or read more on how to do a free website.

Three Ways to Win Funding For Business

Have you got a ‘different business idea’ or perhaps you need a helping hand with setting up your country business?

Here are three ways to build your business by winning support or funding:

  • Launch Your Own Country Business – sponsored by BusinessTalent – a fabulous competition being run by Country Homes and Interiors magazine, now in its third year this popular competition includes a prize worth £6,000. The package of support includes business planning, mentoring, an entry level website, printing and accountancy services. Read all about it and download an application form on the HousetoHome website. The closing date for applications is 30th April 2012.
  • Different Business Competition – sponsored by Orange – the prize is valued at £200,000 and includes a package of support from a range of businesses to help the winner turn their ‘different business idea’ into a real business. Read more and apply on Win Your Business website - the closing date is midnight on 31 March 2012.

    Fund 101 website image from http://www.enterprisenation.com/fund101/

    www.enterprisenation.com/fund101/

  • Enterprise Nations Fund 101 has up to £5,000 per month to give to help you run your small businesses. It can be used for starting up or running your business. “Apply for between £50 and £500 and once you receive the money, the only thing we ask is you agree to be profiled on the site so we can see how you’re getting on. The money doesn’t have to be paid back; it’s for you to use on your idea or business.”  Find out the details and apply on the Enterprise Nation website.

Get Cheaper Accountancy Challenge

Take the Get Cheaper Accountancy Challenge – Would you like to save up to £6,000 on your book keeping and accountancy services? We have helped businesses save thousands on their accountancy costs – one company’s costs were reduced from over £12,000 to less than £3,600 per year, another reduced from over £11,000 to under £5,000 per year. In both cases the service included:

  • Monthly Payroll
  • Quarterly VAT filings
  • Monthly Profit and Loss statements
  • Year-end accounts for submission to Companies House
  • Corporation tax return for submission to HM Revenue & Customs

To take our Get Cheaper Accountancy Challenge simply contact team@businesstalent.co.uk and request a phone call to discuss your accountancy services.

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Think you can offer a great deal to small and medium sized business owners and managers? – let us know by email: team@businesstalent.co.uk

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Feb
24

Make A Free Website Courtesy of Google and Yola

Three Ways to Make A Free Website – Or How To do A Website Without Paying A Penny

To find out how to do a website that won’t cost a penny read on…

There is a saying ‘you get what you pay for’ and that is mostly true but it is also true that there are several ways to get an absolutely free website. For small businesses, or if you are just starting out on your business journey, one of my top three ways to get a free website might be your best option to get started.

Three Ways to Make A Free Website

1. Google and Yola Free Websites

Make a free website with Google and Yola’s help “Create your website using Yola’s easy to use template-based system, and get your .co.uk web address for free for 2 years.” Some how this promotion has not been publicised enough, but Google and Yola have for some time been offering .co.uk websites free for a year. The web page name (your domain) is provided by Google, and the hosting is provided by Yola, who also provide site building tools and support. The make a free website offer provides you with a free website for a year, just click to get started.

2. Do A Free Website With WordPress

Make a free website on a WordPress blog WordPress is much more than a blogging tool, that is why WordPress is becoming increasingly popular for building business websites. WordPress sites are very versatile, relatively easy to set up and come with a ready made content management system (CRM) which means you can continually update and add new content in house.

You can make a free website with WordPress so long as you don’t mind having an address with the words ‘WordPress’ in it i.e. http://yourcompanyname.wordpress.com. Internet designers are increasingly using WordPress as a website design platform. The benefits include lots of plugins to add functionality, making the management process easier and seamless integration of your blog into your website, if that is what you want. Once you know how to do a website on WordPress for free, you can easily transfer to you own unique domain and hosting service and continue to develop your WordPress site.

3. Do A Free Website Using A Facebook Fans Page

Forget about learning how to do a website – just use Facebook for business If you really don’t know how to do a website and you don’t want to pay for one just yet, then one fairly painless option is to set up a Business Facebook page, or you can use your personal page to do business (although Facebook don’t like this and some people have had their account closed down for doing so).

A halfway house is to register on Facebook as an individual and set up a business fan page linked to your personal account. My view is that the business account functionality is a bit limited – for example you don’t have the Friend tool so you cannot be found in friend searches, nor can you send or receive friend requests. Some businesses will work better on Facebook than others – check out some business Facebook pages before deciding if is it right for your business.

Get help with creating a professional WordPress website here.

Jan
11

Deal Detective Jan 2012: Free Websites | Free Networking | Cheaper Energy | Last Chance £1,000 Grant

Free Websites | Free Networking | Cheaper Energy | Last Chance £1,000 Grant

One Stop Business 24/7 low resolution logo

Deal Detectives

Get it FREE or Cheaper
From One Stop Business 24/7

January 2012 Edition

Deal Detective aims to  help you find what you need to run your business without you having to spend too much time and effort searching for the right suppliers. We do the legwork and it costs you nothing to check out the deals and services we highlight in Deal Detective our monthly bulletin.

Deal Detective LogoThis month features:

  • Free Websites – “The UK’s most exciting web design and SEO promotion”
  • How to get cheaper energy, telecoms, insurance and credit card services – with the biggest and best savings for business
  • Networking on a shoe-string – where and how to network for free
  • Last change £1,000 grant to develop you and your business – but act now before it ends

Free Websites! Yes Free Websites

Websites Blogs and NewslettersFree Websites is a very very special promotion we have sourced for you. Get a totally free website or website revamp or website enhancement as part of a Search Engine Optimisation program and solve two problems for the price of one – you don’t have to worry about whether your web designer knows how to optimise your site and you don’t have to find someone who understands and can deliver good search engine performance, to get your site found.

Let’s face it, if you want your website to be seen you are going to need SEO and Internet Marketing support and there is no point in spending on a website if you don’t sort out your SEO. There is a third benefit as well – no large upfront lump sum to pay to get your website designed, you pay for the SEO service monthly which makes it all really affordable. It costs you nothing to find out more so complete our questionnaire and find out how to get a free website and push it into the limelight.

How to get it cheaper:
- energy, telecoms, mobiles, broadband, insurance, credit card services

You may have come across several people and services offering to reduce your energy costs and with prices soaring skyward it is important to get a good deal and keep your costs down. We can help you source cheaper energy, telecoms, broadband, insurance and credit card services and it will not cost you a penny to use our cost reduction service and we don’t take a share of the savings we secure.

If you are wanting to switch energy suppliers you are probably locked into a contact so you need to know how and when you can terminate your contact and you need to make the right choice, or you will end up paying over the odds for the next several years.

  • Unlike household utilities, businesses are not free to switch suppliers at any time;
  • 95% of businesses are in a contract which lasts 1-5 years;
  • Suppliers offer attractive ‘new customer’ rates and penalise loyal customers with uncompetitive rates;
  • A current rule of thumb is that – if you are paying anything over 10p/unit for electricity or over 4p/unit for gas – it would be worth taking some form of action
  • If a business does not serve notice on its supplier it will be automatically rolled into a new contract typically on higher rates for another 1-2 years.

We can help you to terminate your energy contract at the right time and make sure that all the small print is complied with and get you cheaper telecom, mobile phones, broadband, insurance and merchant credit card services. Cheaper energy get the ball rolling.

Networking on a shoe-string

Pound SymbolNetworking has undoubtedly become a key means of making new business contacts and finding new clients. However it can be quite a financial and time commitment to join a new networking group and you don’t know if it is going to be right for you until you have tried it. If you’re not sure whether you want to make a commitment to be part of a local Chamber or the local BNI, or even if you have made the commitment but want to extend your network without spending more money, there are lots of opportunities for free or almost free networking. Here are some suggestions, including a few events that we are participating in.

  • Business Biscotti - for regular networking check out whether there is a Business Biscotti near you. They run monthly breakfast meetings with a great continental breakfast. You are asked to make a small donation of £2 which is less than you would pay for the coffee and pastries they provide. And your donation goes to charity.
  • Networking hosted by the major banks – many of the banks put on free networking events for their clients and the local community. Check with the banks local to you and they will most likely include you on their mailing list. I am participating as a panel member for the Metro Bank – the first high street bank to open in over 100 years. The event is called The Business Brains Trust and includes presentations from two London based business owners and a panel of specialist business advisors, plus a complementary breakfast - click here to find out more.
  • Library sponsored workshops and seminars – several libraries including Westminster Libraries, The British Library and City Business Library put on seminars for their local business communities. These are a great opportunity to both extend your skills and make new business contacts.

Get a taste of what is on offer

Last Chance £1,000 Grant For Business Owners and Managers

Get some external help with growing your company and developing your leadership and management skills part funded through a government training scheme. The Leadership and Management funding is there to help business owners and managers build and grow their business over the next three years. But you need to act now as the current scheme is coming to an end and applications will close toward the end of February 2012. Read more and download an Application Form here or call Linda on 0771 9439 229.

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Think you can offer a great deal to small and medium sized business owners and managers? – let us know by email: team@businesstalent.co.uk

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Channel to Market Illustration for Write That PlanAre you starting out in business, wanting to grow your business or need to manage your business planning and financial forecasting processes better?
Join us for Write That Plan – Double Workshop on Thursday 26 January and 2nd February 2012, 5:50 to 8:30 pmfind out more here

Nov
25

Rapid Websites Are Popular And Now Even Better!

Our Rapid Websites Are Proving Popular - Find Out Why Here!

Are you looking for an entry level or starter website and a rapid yet personal service? Then read on as that is exactly what we are offering at a very competitive price.

You get a personal, tailored service from the first point of contact all the way through until you are happy with what we have done.

Our Rapid Websites are Template Based Using the Widely Acclaimed WordPress System

WordPress is a wonderful tool for creating simple yet fully functional and easy to manage websites. Our sites include Search Engine Optimisation plug-ins, so you don’t need to understand code to make your pages search engine friendly and we will ensure that your website is optimized from the start.

We can easily link your Social Networking sites to your webpage or add external feeds that automatically update your content with good articles – plus WordPress has a build in Content Management System that almost anyone can use. This means that if you want to you can continue to add pages or amend the content on your site without needing our help every time.

The Rapid Website Special includes:

Design and set up:

  • Advice on selection of a robust template, layout and colour scheme
  • Adding your logo/design and text to the header including simple header design
  • Setting up 3 pages and a blog with one two or three column layout choices
  • Adding social media icons e.g. Retweet and LinkedIn buttons (as required)
  • Adding our recommended Widgets (e.g. list of recent blogs, side menus, subject categories etc)
  • Adding a core set of Plugins (these provide additional functionality such as SEO and Google Analytics)
  • Optimising your website

Loading your content:

  • Up to 600 words of content per page
  • Up to 6 photographs per page
  • Advice on content and copywriting/editing your content
  • Advice on keyword selection and choice of url/domain name and page names and content to improve SEO (Search Engine Optimisation so your page is found)
  • Table layout on pages if required
  • Creation of links to your social networks
  • Creation of feeds to automatically post content to your site (e.g. news feeds)

- call us to discuss your requirement – 0771 9439 229

All templates have a built in Content Management System that you can use to create additional pages or edit current pages and post blogs.

Project Timescales: 2 to 4 weeks – You will need to provide us with your logo and the content (words and images) you want loaded onto each page.

Here are some links to web pages we have built in wordpress (One Stop Business 24/7 is one example):

http://www.randdtax.co.uk
http://healthydinnerrecipes-free.com
http://businesstalent.co.uk
http://www.sensitiveskincareuk.com
http://kindlelightedcover.co.uk

To get this package for only £300 including VAT call us on 0771 9439 229 or fill in the enquiry form to the right

Nov
07

Business Show Specials – Get Your Sneak Preview!

Celebrate With Us - And Get Some Great FREE and Reduced Cost Deals - At The Business Start-up Show

Our Special Offers Deals have just been finalised get your preview here.

Download a copy of our Business Show Specials for a sneak preview of special deals available if you visit our stand at the Business Start Up Show – 17 & 18 November, Earls Court.

Check out our price-list for a full list of what we can do for you and your business – it includes a list of our Business Show Specials - some that are only available to visitors who drop by our Stand number 530.

Our specials for the show include:

Business Show Special - Details Available On Our Stand - No. 530, Business Startup Show, Earls Court, 17 and 18 November 2011

You can get a FREE website worth up to £10,000 if you purchase SEO services and let’s face it there is no point in having a website if you do not get your search engine optimisation sorted out – so this is a great opportunity to do both at a really realistic price.

A opportunity to start writing your business success plans in a supportive environment by attending our three central London workshops in January 1012 for only £96 for the full program.

Low Cost Combined Accountancy and Book Keeping Service

The chance to get a quote for the best combined Accountacy and Book Keeping service with 10% discounts for the first three months.  

Download a preview of all our Business Show Special Offers & Price List to find out more about what we can do for your business.

Visit our stand to get a FREE Business Success Pack – more details to folllow!

Oct
31

Annual Accounts and Book Keeping Service – Unveiled!

End To End Book Keeping and Accountancy Service

Launch-offer-10-percent-off-listed-prices

Get 10% Off Book Keeping and Accountancy Package For Three Months - See Details On Page

A Great Value Package!

Would you change your accountants if you were confident that you could get a better service at a lower price?

We have searched the market to find a book keeping and company annual accounts package that is second to none.

Talk to us about our low monthly fee for a combined book keeping and year end accountancy package for sole traders or limied companies.

Get 10% discount on the first three months if you sign up for the Annual Accountancy and Book Keeping Package by 31 March 2012.

End To End Book Keeping & Accountancy Service – what’s included?

Our End To End Book Keeping & Company Annual Accounts Package Includes:

  • Keeping your books – Booking Keeping Service
  • If you are VAT registered – VAT Returns
  • Preparation of Year End Accounts
  • Annual Accounts Filing
  • Tax Return to HM Revenue & Customs
  • Dealing with all your Company Secretary issues
  • Company Directors Self Assessment Tax Return for 2 Directors
  • Payroll services if you want them
  • Tax advice to minimise your tax bills

See our guide price for an entry level service including all the above (the actual cost is likely to be less) – contact us to find out more – on 0771 9439 229

Oct
15

Count Down to Launch on 17 and 18 November 2011

Business Start Up BagWe are launching One Stop Business 24/7

at the Business Start Up Show in Earls Court on 17th and 18th November

We will be offering very special launch prices on a range of services and some not to be missed free give-aways as well!

Our services include: a complete start up package, simple and rapid websites, book keeping and accountancy, blog and newsletter writing, social networking support and training… plus more

Come back soon to find out more about our prices and packages as they are announced…